Archive for category Aston Martin

Aston Martin in the Racing World

Aston MartinManufacturers of luxury or sports cars sell their cars almost entirely based on one factor: image. They have plenty of ways of promoting this, but one of the best ones is to pit their cars, engines and teams against the car, engine and team of another manufacturer. This is why you find so many of the luxury car manufacturers creating racing models as well, be they F1, LeMan, Autosport or whichever other competitions happen to take their fancy.

Aston MartinAston Martin have a history of engaging in racing as their founder co-created versions of their cars to compete in the French Grand Prix as early as 1922, setting speed and endurance records on the track. It’s not surprising that such successes bore them on to competing in more races whilst also making people aware of, and interested in, their cars. Read the rest of this entry »

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